Mobile Business / July 1, 2026
Google Play billing changes continue after June 30 start
Google Play’s expanded billing options and separated service/billing fee structure started June 30 in the US, EEA and UK.
Google Play’s billing changes are now live in the first regions, separating service fees from billing fees and giving developers more payment flexibility. For mobile games, this is a big monetisation infrastructure shift. The good news: more choice. The less fun news: more calculations, more policies and more spreadsheet pain wearing a developer badge.