Looney Tunes World of Mayhem Goes Offline After Nearly Eight Years and More Than $100 Million in Estimated Spending

Scopely's Looney Tunes World of Mayhem has reached the end of its online service, with the game's previously announced permanent shutdown scheduled for October 15. The free-to-play squad battler originally launched in December 2018 and brought together familiar Warner Bros. cartoon characters in turn-based battles. Players could recruit characters, improve their abilities and assemble teams built around increasingly elaborate combinations of attacks and special effects.

The game also supported alliances and competitive activities, allowing communities to develop around its cartoon-inspired combat systems. Despite the recognisable characters and established audience, the title eventually experienced declining commercial performance. According to AppMagic estimates previously reported by Mobilegamer.biz, World of Mayhem generated more than $106 million in lifetime in-app purchase revenue and attracted over 41 million downloads.

The United States accounted for approximately 62 percent of estimated spending, while Brazil, Mexico and Russia represented significant portions of its download audience. Revenue reportedly declined substantially after 2021, eventually stabilising at approximately $350000 per month during much of 2026. Scopely announced the closure earlier this year and removed the game from application stores on August 23.

The final weeks included farewell rewards intended to give existing players opportunities to enjoy their remaining time. The shutdown illustrates one of the uncomfortable realities of online gaming. Even a game that generates substantial revenue over its lifetime may eventually become commercially unsustainable. Unlike traditional offline releases, server-dependent games can disappear entirely when their operators withdraw support. For longtime players, the loss involves more than access to software.

It can also mean losing characters, achievements and communities built over many years. Bugs Bunny may have survived countless cartoon disasters, but apparently even he cannot negotiate indefinitely with a game's operating costs.