Mobile Games Business / June 17, 2026

Scopely explains the recipe behind Monopoly Go’s art style

At PGC Barcelona, Scopely VP of art Howard Shin discussed how Monopoly Go built a distinctive but familiar visual identity.

Scopely explains the recipe behind Monopoly Go’s art style

Monopoly Go’s art style is apparently built around one magic word: timeless. At PGC Barcelona, Scopely’s Howard Shin explained how the team made a game about cheerful capitalism look fresh without breaking the board-game familiarity. The real question remains: how did they make rent extraction look so bouncy? Mobile art direction is powerful stuff.

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